Muddy Cloud toys are so cute and colourful it’s impossible to resist the characters that make up this little family – we fell in love with them straight away! The toys go beyond your standard teddy bears and are so soft and cuddly they are sure to be adopted as a child’s treasured childhood companion. The Muddy Cloud philosophy is about encouraging children to cultivate their imagination, spark creativity and capture the magic that comes from owning that first special friend.